Scaling for Enterprise | DMI Design Value Index 2015 | The Design Academy Essential Pathways with T |
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Building the foundation for Human-Centered Design Innovation
Design Thinking also requires Design Doing. Studies have shown that companies adopting design appropriately and intentionally are more successful.
Our Human-Centered Design Innovation program transforms conventional business models into design-driven innovative organizations. INTERSECTION’s implementation plan guides stakeholders through an end-to-end integration of Human-Centered Design with an operational and measurement framework to manage innovation
Benefits
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Mitigates risk, while increasing impact
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Moves from opportunistic approach to solving & prioritizing the right problem
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Increases the adoption curve. Creates happy users and customers
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Improves innovation outcomes
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Increases brand and service value
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Creates competitive differentiation
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Has potential to reduce or avoid unnecessary costs